Meet Sarah Newell

Fine line graphic of a mountain.
Sarah standing on a rocky shoreline with arms raised, wearing an Athara Adventures shirt and backpack, with clear blue water and cliffs behind her.
Baby Sarah standing outdoors with support, wearing a light dress and bonnet in a childhood photograph.

“When we understand the landscape around us and within us, we move with greater clarity.”

Holding meaning, context, and direction

Sarah brings clarity, steadiness, and a deep sense of orientation to Athara Adventures. She has a natural ability to help people understand where they are, both in the landscape around them and within themselves, and to make meaning feel accessible rather than abstract.

Those who spend time with Sarah often describe feeling grounded and capable. She brings a calm, organised presence, paired with curiosity and warmth, that helps people relax into unfamiliar places and experiences.

“I find that understanding where you are, historically, culturally, or personally, gives people confidence,” she says. “It helps things make sense, and from there it’s much easier to move forward.”

The Path That Shaped Her

Sarah’s relationship with the mountains has been central to her life for many years. Time spent hiking, travelling, and learning from the land has given her a deep appreciation for the perspective that comes from moving through vast, enduring landscapes.

She studied history and education, with a long-standing passion for sharing knowledge in ways that empower people rather than overwhelm them. Before co-founding Athara Adventures, Sarah worked in outdoor recreation and education, developing strong skills in group leadership, safety, and experiential learning.

Her travels have taken her across Europe, Scandinavia, Southern Africa, Southeast Asia, and North America. These experiences shaped her belief that travel, when done thoughtfully, is one of the most effective ways to learn about oneself and the wider world.

Collage of Sarah during an Athara women’s retreat, sharing a meal outdoors, gardening, and resting on a porch with a backpack beside her.

During one extended hiking journey in France, Sarah arrived at a moment in her life that felt unsettled and uncertain. Day after day of walking through the landscape slowly quieted her thinking and brought her attention back to what was immediately in front of her: the path, the rhythm of movement, and the people she was walking alongside. Somewhere along the way, she realised that the steadiness she felt in the mountains was not a temporary reset, but something she could return to again and again through movement, attention, and connection to place.

“I noticed how much clarity came from simply being in the moment,” she reflects. “Understanding the land, its history, and my own pace helped me feel aligned again.”

That understanding continues to shape how she guides others today.

Sarah hiking on a rocky mountain ridge during an Athara retreat in Europe, overlooking a wide valley and distant peaks.

How She Guides the Athara Experience

At Athara Adventures, Sarah supports people by helping them orient themselves, to place, to history, and to their own experience. She has a gift for translating complex stories, landscapes, and cultural contexts into something people can genuinely connect with.

Her leadership style is calm, organised, and quietly encouraging. She notices what people need in order to feel secure and informed, and she offers guidance in a way that builds confidence rather than dependence.

“I want people to leave feeling like they understand what they’ve experienced,” she says. “Not just where they’ve been, but what it meant to them.”

Sarah brings a strong sense of responsibility to the group space. She pays close attention to detail, pacing, and flow, ensuring that experiences run smoothly so participants can fully engage without distraction or uncertainty.

Working in Partnership

Sarah leads Athara Adventures in close collaboration with Anna and Seoka. Their shared leadership allows each experience to be held with depth, care, and precision from multiple perspectives at once.

She values this collaborative approach deeply. Clear communication, mutual respect, and shared responsibility allow the team to respond thoughtfully to the needs of the group and the realities of the environment.

Collage of the three Athara founders dining together, preparing for a hike, and smiling on a snowy mountain during retreats in Europe.

“None of us does this work alone,” Sarah notes. “The trust between us as founders is what allows everything else to work.”

Sarah hiking during an Athara retreat in Europe, standing on a grassy mountainside with trekking poles and snow-capped peaks in the distance.

Relationship to Place

Sarah’s connection to place is rooted in history, culture, and story. She is particularly drawn to regions where women’s histories have been overlooked or erased, and where the land itself carries lessons about resilience, courage, and continuity.

In places such as the Pyrenees and Norway, she brings historical and cultural context to life, helping participants see beyond the surface and into the deeper narratives that shape a region. This approach enriches the physical journey, adding layers of meaning and perspective.

For Sarah, place is not just scenery. It is a teacher.

A Closing Reflection

Sarah believes that growth often comes from understanding, from seeing how individual lives connect to larger stories and longer timelines.

“I want people to go home feeling steadier,” she says. “Like they have what they need to make choices that are aligned with who they are and what matters to them.”

At Athara Adventures, she brings this grounding presence into every retreat, walking or cycling holiday, and cultural journey, helping people feel oriented, supported, and quietly strengthened by their experience.

Learn about Athara Adventure’s Other Founders

Seoka

Anna

Seoka, co-founder of Athara Adventures, smiling beside a mountain bike on a forest trail.
Anna, co-founder of Athara Adventures, standing on a snowy forest trail during an Athara retreat in Europe, wearing a winter hat and backpack.